Silvana Dugandžić Penavić

International Keynote Speaker | Executive Presence & Leadership | Bestselling Author

Contact & Bookings: silvana@silvanamasterclasses.com
Website: sdp-media.com
Location: Tarpon Springs, Florida (available for global travel)

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About Silvana

Silvana Dugandžić Penavić is a former professor of physics and mathematics, a luxury brand founder, a publisher, and an executive mentor who helps high-achieving leaders step into their next era of authority and presence.

With more than 25 years of experience, she built Raul E® New York, a direct-to-consumer luxury beauty and fashion house, opened four boutiques in Europe, and founded SDP Media, a publishing house whose children’s book The Light Keepers / Čuvarice Svjetla: Vedrana’s Journey / Vedranin Put reached #1 in its Amazon category on launch day. Silvana bridges operational excellence with deep mindfulness. She teaches leaders how to leave the exhaustion of the hustle and step into sustainable, magnetic power.

Signature Keynote Topics

  1. Sovereignty in the C-Suite: Leading from Your Center of Peace
  2. The Alchemist’s Ledger: Merging Scientific Precision with Visionary Brand Building
  3. Luminous Lineage: The Strength of Inherited Resilience

1. Sovereignty in the C-Suite: Leading from Your Center of Peace

Perfect for executive retreats, corporate boards, and leadership summits.

  • The Premise: Modern leadership often demands performance over presence. This keynote teaches executives how to command a room without shouting.
  • Key Takeaways: Moving past the “hustle years” into authentic authority; mastering executive presence; implementing the five daily practices for sustainable, unshakeable focus.

2. The Alchemist’s Ledger: Merging Scientific Precision with Visionary Brand Building

Perfect for entrepreneurs, founders, and retail and commerce conferences.

  • The Premise: How a former physics and math professor built a luxury fashion and clean beauty house from the ground up.
  • Key Takeaways: Using structured systems to support creative vision; building customer loyalty that transcends market trends; the structural foundation of a brand that outlasts its founder.

3. Luminous Lineage: The Strength of Inherited Resilience

Perfect for women’s leadership conclaves, multicultural employee networks, and cultural galas.

  • The Premise: Inspired by her bestselling book The Light Keepers / Čuvarice Svjetla: Vedrana’s Journey / Vedranin Put. Your background, history, and the unique challenges you’ve faced are assets, not liabilities.
  • Key Takeaways: Embracing cross-cultural sovereignty; transforming perceived vulnerabilities into core leadership strengths; passing forward lanterns of wisdom to the next generation.

Formats

45–60 minute keynotes · Half-day workshops · Panel moderation · Private corporate retreats

Leadership · The Sacred Guide

Masterclass One. Five practices for leading with presence, from your center of peace and authority. Thirteen video modules, a written companion, and lifetime access. Opening Autumn 2026 to the founding circle.

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Book Silvana

Now accepting inquiries for 2027 keynotes, panel moderation, and private corporate retreats.

Please include your event name, date, location, audience, and the topic you have in mind.

silvana@silvanamasterclasses.com

Send a Booking Inquiry